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Opinion

Editorial: The Fatu Network: Understanding the Divide Between Journalism and Public Relations

by Alagi Yorro Jallow December 2, 2024 0 comments

Fatoumatta: Journalism and public relations (PR) stand as distinct professions, each defined by unique objectives and ethical guidelines. Journalism focuses on delivering news, offering precise and impartial information to the public, and ensuring accountability among those in authority. A principal element in journalism is proximity, which guarantees that news is […]

Opinion

“Public Relations and Journalism are not the same”

by Alagi Yorro Jallow May 19, 2022 0 comments

Fatoumatta: Public Relations (PR) and Journalism are not the same. Actual civic Journalists educate and inform the public. PR practitioners inform the public intending to change attitudes and perceptions, and citizen journalism is a catastrophe. It does not take you into critical thinking; instead, some of them feed you on […]